Mehregan Mehdinejad was born in the city of Gorgan, located in the north of Iran by the Caspian Sea.

Growing up, she was deeply influenced by her mother, who designed and tailored beautiful clothes for her and her sister.

This early exposure to fashion sparked Mehregan's interest in clothing design and creativity.

She pursued higher education, earning master's degrees in Marketing, Business Administration(MBA), and Entrepreneurship from Tehran university.

And after completing an entrepreneurship program in India, Mehregan co-founded an advertising agency in 2010, focusing on art direction and design.

The agency specialized in creating customized luxury promotional gifts.

Motivated by the desire to create something personal and meaningful, Mehregan launched her own brand, Merito.

The name "Merito" was a nickname she came up with at the age of 15, which she had no idea it means "deserve" in Spanish that moment.

However, developing her brand in Iran came with significant challenges due to political and economic difficulties. Recognizing the need to expand her horizons, Mehregan made the difficult decision to leave her homeland to pursue her dreams.

She moved to Spain to establish her company and officially registered the Merito brand.

She was excited to find that the brand's name and concept resonated well within the Spanish language and culture.

Merito focuses on promoting self-care, self-love, and empowering women.

Inspired by the strength and resilience of Iranian women, Mehregan is committed to providing high-quality products that celebrate individuality and remind women of their inherent worth.

Her journey is a blend of artistic passion and entrepreneurial spirit, dedicated to creating a brand that supports and uplifts women everywhere.